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Flour & Olive was launched in December 2023 by Estelle Sohne, a former attorney and stay-at-home mother with a love of baking. American and Ghanaian with a French husband and multi-cultural children, she celebrates diversity and our common humanity through her line of international olive oil cake mixes. 

Within months of launching, Flour & Olive won the Specialty Food Association’s highly coveted sofi™ Gold Award in the Baking Mixes category, also known as the “Oscars” of the specialty food industry.  The company has been featured in multiple press outlets, including Cuisine Noir, the Specialty Food Association, The Cook's Cook and Food & Wine which named the brand as one of 2025’s Biggest Food and Dining Trend Predictions. We are also one of the Specialty Food Associations Top 2025 Food Trends and Trend Hunter's Top 100 Lifestyle Trends.

The company produces four premium, healthier cake mixes – Almond (with almond flour), Chocolate, Ginger and Vanilla – made from unbleached and whole wheat flour and designed to be baked with a simple method and extra virgin olive oil.  Their newest product is the Flour & Olive Gift Set—an elegantly packaged collection of their line of mixes thoughtfully designed to transport you into an immersive cake experience from the moment you open it.  

Flour & Olive’s logo, which is composed of interconnected olive tree flowers and olives, was inspired by the Ghanaian Akwaaba symbol of hospitality meaning "welcome." In that spirit, the company sets its customers on a joyful cake journey that transports their senses all over the world through its interactive online cake map featuring over 70 recipes from more than 45 countries. The cake mixes and recipes produce delicious cakes crafted to evoke natural beauty and the tastes and smells of the countries they are from inspiring feelings of home, nostalgia and wanderlust. 
AWARDS
sofi™ Gold Award in the Baking Mixes Category - May 16, 2024
PRESS COVERAGE
"The August 2024 lifestyle trnds showcase that consumer behavior is shifting towards experiences and self-care. The rise of experiential living is evident in the popularity of camping gear, adventure vehicles, and unique food and beverage offerings. Consumers are seeking out opportunities to explore the outdoors, try new things, and create lasting memories."
Top 100 Lifestyle Trends
Trend Hunter - August 10, 2024
"“This is a collaborative product,” she said. “I never wanted the cake mix to stand alone because the goal is to showcase olive oil’s diversity.”"
New Cake Mixes Challenge Conventional Baking Wisdom
Olive Oil Times - July 01, 2024
VIDEOS
TESTIMONIALS
★ ★ ★ ★ ★
"This cake mix is absolutely heavenly! It is so moist, flavorful, and so delicious. I love that it has clean ingredients and formulated to be made with olive oil, making it a healthier option for baking. If you are looking for a cake mix that will wow your guests, definitely try Flour & Olive’s cake mixes, you will not be disappointed!"
★ ★ ★ ★ ★
"Indulgent and aromatic, this ginger olive oil cake mix is a delightful surprise. The combination of rich olive oil and warming ginger creates a moist and flavorful cake that's perfect for any occasion. Easy to prepare and impossible to resist, it's a must-try for anyone looking to elevate their baking game with a unique twist. Highly recommended!"
★ ★ ★ ★ ★
"I'm not exactly what you'd call a skilled baker, but I decided to give this cake mix a try for a special occasion. I was blown away by the results - the cake turned out moist, flavorful, and genuinely gourmet-tasting! The instructions were clear and easy to follow. I will be trying this cake in every flavor!"
LOGOS
Flour & Olive logo
Contact
For press inquiries, please contact:
Estelle Sohne
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